Project Category: Branding Design, Packaging Design
Description
6 senses series is based on the traditional Chinese concept of health preservation and the purpose of “being kind is the happiest, full of happiness and health”.
It is hoped that the unique Chinese style and southern European style permeating the streets and alleys of Macau, as well as the friendly and friendly attitude of the people, will be promoted through the brand image and healthcare products.
Identity Design
The logo design is based on a simple and neat circle, which symbolizes harmony and perfection, and the leaf is used as the symbolic pattern of the company, which echoes the name of the company. Create a friendly and friendly attitude, and finally feel the purpose of “doing good is the happiest, full of happiness and health”.
Packaging Design
To showcases the cultural characteristics of Macau. This design can incorporate unique patterns, colors, and cultural elements specific to Macau to showcase its uniqueness. It can also utilize traditional Macau handicrafts such as embroidery and carving to enhance the artistic aspect of the packaging.
By doing so, it can improve the competitiveness of the product in both the Macau and international markets, and attract more consumers.
Execution
Winning packaging design awards in Hong Kong, Macau, China and other regions is a great achievement for the product and the brand. It indicates that the product and the brand have high visibility and recognition in those areas, and that the company’s packaging design is highly regarded by industry experts and consumers.
This kind of award can increase the product’s visibility and attract more local consumers, and also bring more opportunities to the company and brand, enhancing the value of the product.